Categoria: Tecnologia e Esportes

From academy to pro: why mentors secretly shape careers Most fans só think about talent, highlight reels and maybe the right club. But if you talk to athletes who actually made it, another pattern pops up fast: someone was in their ear, de‑dramatizing slumps, teaching invisible skills, and giving hard feedback. That “someone” might be…

Por que pensar em desenvolvimento de atletas antes de pensar em torcida Quando alguém pergunta “como organizar um evento esportivo focado em desenvolvimento de atletas”, a maioria começa pela mesma lista: ginásio, arbitragem, inscrições, premiação, fotos. Isso é importante, claro, mas se o objetivo é desenvolver atletas, o evento precisa ser pensado como um laboratório…

Why “being good” is not the same as being tactically intelligent In every team there’s that guy who dribbles half the pitch, but disappears when the game gets complicated. And there’s another who almost doesn’t stand out tecnically, yet always seems to be in the right place. That contrast is the core of the diferença…

Why big finals deserve a different kind of analysis When we talk about big finals, we’re not just looking at “a strong team vs another strong team”. The whole context changes: pressure, risk tolerance, pacing, even how players interpret the coach’s ideas. That’s why análise tática finais de futebol needs its own toolkit. In a…

Understanding why the game plan starts with the opponent Preparing a game plan today is very different from the 1990s, when many coaches still relied mostly on “feeling” and a few VHS clips. In 2026, elite clubs track more than 3.000 on‑ball events per match and over 7 milhões de dados físicos por temporada. If…

Por que olhar para fora para melhorar o futebol brasileiro Se a gente olhar com calma para os grandes eventos esportivos internacionais dos últimos anos, dá para enxergar um manual pronto para o futebol brasileiro. A Copa do Mundo de 2022 faturou cerca de US$ 7,5 bilhões em receitas comerciais, segundo a FIFA, enquanto a…

Why decisive matches require a different kind of tactical analysis In a regular league game, you can often read the match through numbers: xG, possession, passes into the final third, sprint counts and so on. In a decisive match – a final, a playoff, a second leg with everything on the line – those same…

Data quietly runs the show long before the opening ceremony of any World Cup, Olympics or Super Bowl. If a team chega lá “no feeling”, it’s already behind. The ones really disputing títulos are those turning raw information into tiny, consistent advantages every single day. Below we’ll unpack how that works na prática: real cases,…

Treinar e jogar futebol hoje é quase outro esporte se a gente compara com 10 ou 15 anos atrás. O gramado continua verde, a bola é redonda, mas por trás disso existe uma revolução silenciosa: dados, sensores, câmeras, inteligência artificial e um monte de ferramentas que estão mudando o jeito de aprender, treinar e competir….

Why one‑to‑one mentoring became such a big deal in football In 2026 it’s hard to imagine youth development without some form of individual mentoring, but this is actually pretty new. For most of the 20th century, a young player depended almost only on the team coach and a bit of family support. Academies from Ajax,…